Spotify ad-supported monthly active users vs Spotify monthly active users (MAU)

In as of 30 Jun 2026, spotify ad-supported monthly active users worldwide stood at 494 million, against 777 million for spotify monthly active users (MAU).

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The series

Over time

Global, spaced by time. Both series are in million, so they share one axis; the legend names each line.

Spotify ad-supported monthly active users and Spotify monthly active users (MAU)

Unit: million · 14 observations

2 series · one axis

No figure published for these periods

Spotify ad-supported monthly active users and Spotify monthly active users (MAU): GlobalSpotify ad-supported monthly active users and Spotify monthly active users (MAU). 2 indicators on one axis: Spotify ad-supported monthly active users, Spotify monthly active users (MAU). 14 observations from end of 2023 to as of 30 Jun 2026, ranging from 379 million to 777 million. Latest values: Spotify ad-supported monthly active users 494 million (as of 30 Jun 2026); Spotify monthly active users (MAU) 777 million (as of 30 Jun 2026). million 0 200 400 600 800 Apr 2024 Jul 2024 Oct 2024 Apr 2025 Jul 2025 Oct 2025 Apr 2026 2024 2025 2026 494 777 Spotify ad-supported monthly active users Spotify monthly active users (MAU)
Spotify ad-supported monthly active users and Spotify monthly active users (MAU): GlobalSpotify ad-supported monthly active users and Spotify monthly active users (MAU). 2 indicators on one axis: Spotify ad-supported monthly active users, Spotify monthly active users (MAU). 14 observations from end of 2023 to as of 30 Jun 2026, ranging from 379 million to 777 million. Latest values: Spotify ad-supported monthly active users 494 million (as of 30 Jun 2026); Spotify monthly active users (MAU) 777 million (as of 30 Jun 2026). million 0 300 600 900 Apr 2024 Jul 2024 Oct 2024 Apr 2025 Jul 2025 Oct 2025 Apr 2026 2024 2025 2026 494 777 Spotify ad-supported monthly active users Spotify monthly active users (MAU)
Spotify ad-supported monthly active users and Spotify monthly active users (MAU): GlobalSpotify ad-supported monthly active users and Spotify monthly active users (MAU). 2 indicators on one axis: Spotify ad-supported monthly active users, Spotify monthly active users (MAU). 14 observations from end of 2023 to as of 30 Jun 2026, ranging from 379 million to 777 million. Latest values: Spotify ad-supported monthly active users 494 million (as of 30 Jun 2026); Spotify monthly active users (MAU) 777 million (as of 30 Jun 2026). million 0 300 600 900 Jul 2024 Jul 2025 2024 2025 2026 494 777 Spotify ad-supported monthly active users Spotify monthly active users (MAU)
View the underlying data
Spotify ad-supported monthly active users and Spotify monthly active users (MAU): Global
Indicator Period Type Value
Spotify ad-supported monthly active users as of 30 Jun 2026 Actual 494 million
Spotify ad-supported monthly active users end of 2025 Actual 476 million
Spotify ad-supported monthly active users as of 30 Jun 2025 Actual 433 million
Spotify ad-supported monthly active users end of 2024 Actual 425 million
Spotify ad-supported monthly active users end of 2023 Actual 379 million
Spotify monthly active users (MAU) as of 30 Jun 2026 Actual 777 million
Spotify monthly active users (MAU) as of 31 Mar 2026 Actual 761 million
Spotify monthly active users (MAU) end of 2025 Actual 751 million
Spotify monthly active users (MAU) as of 30 Sep 2025 Actual 713 million
Spotify monthly active users (MAU) as of 30 Jun 2025 Actual 696 million
Spotify monthly active users (MAU) as of 31 Mar 2025 Actual 678 million
Spotify monthly active users (MAU) end of 2024 Actual 675 million
Spotify monthly active users (MAU) as of 30 Sep 2024 Actual 640 million
Spotify monthly active users (MAU) end of 2023 Actual 602 million

Shared periods

Side by side

5 periods are published for both series as point-in-time figures on the same basis. Comparing anything else would mean comparing different periods.

Period Spotify ad-supported monthly active users Spotify monthly active users (MAU)
end of 2023 379 million Spotify 602 million Spotify
end of 2024 425 million Spotify 675 million Spotify
as of 30 Jun 2025 433 million Spotify 696 million Spotify
end of 2025 476 million Spotify 751 million Spotify
as of 30 Jun 2026 494 million Spotify 777 million Spotify

Provenance

Where these numbers come from

Spotify ad-supported monthly active users

Total count of Ad-Supported Users that have consumed content on Spotify for greater than zero milliseconds in the last thirty days from the period-end.

5 observations charted in Global · source organisations: Spotify

Spotify monthly active users (MAU)

Total count of Ad-Supported Users and Premium Subscribers that have consumed content on Spotify for greater than zero milliseconds in the last thirty days from the period-end.

9 observations charted in Global · source organisations: Spotify

Data published under CC BY 4.0. Series A as JSON · Series B as JSON

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