Click-through frequency from AI chatbots to original news sources
RecordSTO-TKC4XPF80S-JB3WNE6ZRH-A2X5B7
Global · 2026
Click-through frequency from AI chatbots to original news sources worldwide was 42% in 2026 (Reuters Institute).
- Publisher
- Reuters Institute
- Authority tier
- T1 Official
- Locator
- AI chatbots, a new frontier in intermediated news consumption section
- Retrieved
- 30 Sep 2026
- Status
- Verified
What the source says
Overall, 42% of AI chatbot users for news say they always or often click through from chatbot answers to original news sources but there are wide variations by market.
Checked: the figure 42%is stated in this passage. If it does not match, the extraction is wrong and we want to know.
Cite this figure
APA
Reuters Institute for the Study of Journalism. (2026). Reuters Institute Digital News Report 2026: Overview and Key Findings (Global Survey Across 48 Markets). Retrieved September 30, 2026, from https://reutersinstitute.politics.ox.ac.uk/digital-news-report/2026/dnr-executive-summary. Via StatOrigin, https://statorigin.org/stat/stat_TKC4XPF80SJB3WNE6ZRHA2X5B7
Other formats: MLA, Chicago, BibTeX
- MLA
- Reuters Institute for the Study of Journalism. "Reuters Institute Digital News Report 2026: Overview and Key Findings (Global Survey Across 48 Markets)." 2026, https://reutersinstitute.politics.ox.ac.uk/digital-news-report/2026/dnr-executive-summary. Accessed 30 Sept. 2026 via StatOrigin, https://statorigin.org/stat/stat_TKC4XPF80SJB3WNE6ZRHA2X5B7.
- Chicago
- Reuters Institute for the Study of Journalism. "Reuters Institute Digital News Report 2026: Overview and Key Findings (Global Survey Across 48 Markets)." 2026. https://reutersinstitute.politics.ox.ac.uk/digital-news-report/2026/dnr-executive-summary. Accessed September 30, 2026. Cited from StatOrigin, https://statorigin.org/stat/stat_TKC4XPF80SJB3WNE6ZRHA2X5B7.
- BibTeX
- @misc{reutersinstitute2026chatbota2x5b7, author = {{Reuters Institute for the Study of Journalism}}, title = {Reuters Institute Digital News Report 2026: Overview and Key Findings (Global Survey Across 48 Markets)}, year = {2026}, howpublished = {StatOrigin, https://statorigin.org}, url = {https://statorigin.org/stat/stat_TKC4XPF80SJB3WNE6ZRHA2X5B7}, note = {Original source: https://reutersinstitute.politics.ox.ac.uk/digital-news-report/2026/dnr-executive-summary. Accessed September 30, 2026.} }
Data published under CC BY 4.0. The citation credits the original publisher and links to this permanent record.
Provenance and verification
Everything needed to check this number yourself, without taking our word for it.
Primary source
- Publisher
- Reuters Institute for the Study of Journalism · homepage ↗
- Authority tier
- Tier 1 · Multilateral Official
- Report
- Reuters Institute Digital News Report 2026: Overview and Key Findings (Global Survey Across 48 Markets)
- Type
- Report
- Published
- 16 June 2026
- Locator
- AI chatbots, a new frontier in intermediated news consumption section
- Retrieved
- 30 September 2026
- Link status
- Reachable (HTTP 200)
- Report licence
- See source
Verification
- Status
- Verified
- Review protocol
- gemini:evidence-check-v1:2026-09-30
- Checked on
- 30 September 2026
- Last revision
- 29 September 2026
- Permanent URL
- /stat/stat_TKC4XPF80SJB3WNE6ZRHA2X5B7