J61 · Telecommunications · 38 regions
Social network participation rate (ages 16–74)
Denmark had the highest social network participation rate (ages 16–74) in 2025, at 89.7%, ahead of Norway (88.9%) and Cyprus (86.5%).
- 89.7% Latest · Denmark · 2025
- −0.4 pp vs 2024
- Annual Release cadence
- 477 Records · 38 regions · 2011–2025
Verified 2 Oct 2026 · 1 publisher · Next period 2026
By region
Each region's latest published value, the 6 largest of 38. Periods differ where publishers release on different schedules; the period sits under each name.
Social network participation rate (ages 16–74) by region
6 largest of 38 regions, periods differ
Latest available period per row; years differ.
Record preview
477 records · 38 regions · 2011–2025. Each period links to its record: the value, its source evidence and original document.
Showing 6 recent records from the first 6 regions in the overview. Download all 477 records (CSV) or read a regional JSON series.
| Period | Value | Source | Type |
|---|---|---|---|
| Iceland 1 record | |||
| 2021 | 93% | Eurostat · 31 Dec 2021 | |
| Denmark 1 record | |||
| 2025 | 89.7% | Eurostat · 31 Dec 2025 | |
| Norway 1 record | |||
| 2025 | 88.9% | Eurostat · 31 Dec 2025 | |
| Cyprus 1 record | |||
| 2025 | 86.5% | Eurostat · 31 Dec 2025 | |
| Montenegro 1 record | |||
| 2025 | 83.8% | Eurostat · 31 Dec 2025 | |
| Kosovo 1 record | |||
| 2025 | 83.2% | Eurostat · 31 Dec 2025 | |
Explore by country
Open a country for its time series and source records. Countries with fewer than three records link to their JSON series.
- Albania
- Austria
- Belgium
- Bosnia and Herzegovina
- Bulgaria
- Croatia
- Cyprus
- Czechia
- Denmark
- Estonia
- Finland
- France
- Germany
- Greece
- Hungary
- Iceland
- Ireland
- Italy
- Kosovo
- Latvia
- Lithuania
- Luxembourg
- Malta
- Montenegro
- Netherlands
- North Macedonia
- Norway
- Poland
- Portugal
- Romania
- Serbia
- Slovakia
- Slovenia
- Spain
- Sweden
- Switzerland
- Turkiye
- United Kingdom
Download this data
Every file carries its provenance: the CSV has a source column per row, and the chart images print the publisher, the licence and this page's address under the drawing. Source: Eurostat. Licence: CC BY 4.0.
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Quote any number, cite this page or a single record, and link to it anywhere.
- Copy, chart and republish: free with attribution
The data is published under CC BY 4.0, commercial use included. Credit StatOrigin and the original publisher (Eurostat); the chart files already carry that line.
- The source documents: the publisher's terms
Figures are facts read from the publishers' own documents. The documents themselves, their text and design, stay under each publisher's terms; follow the source links for those.
How this measure is built
- Definition
- Percentage of individuals aged 16 to 74 who participated in social networks (creating user profile, posting messages or other contributions to Facebook, X, etc.) in the last 3 months.
- Measure
- One slice of Social media use ( counting rule: last 3 months, form: share ) . Share of individuals who report using a specified social media platform or online service. Region and period are columns on every record, not slices.
- Limitations
- Publishers release on different schedules, so the latest period differs by region; compare regions on the same period. Values are shown as published; StatOrigin does not revise, fill gaps or convert currencies.
- Verification
- Each value, unit, period and place was checked against its source evidence before publication. See the methodology and the corrections process.
Sources · 1 document
| Document | Publisher | Published | Data points |
|---|---|---|---|
| Eurostat individuals participating in social networks (ages 16–74) | Eurostat | — | 477 |
Other slices of social media use
- Social network participation rate, ages 25–54 477 last 3 months · aged 25 54
- Social network participation rate, ages 55–74 477 last 3 months · aged 55 74
- Social network participation rate, ages 16–24 474 last 3 months · aged 16 24
- UK online adult monthly reach: Facebook (including Messenger) 4 facebook
- UK online adult monthly reach: TikTok 3 tiktok
- UK online adult monthly reach: YouTube 3 youtube
- UK online adult monthly reach: Reddit 2 reddit
- UK online adult monthly reach: WhatsApp 2 whatsapp
- UK online adult monthly reach: X (formerly Twitter) 2 x
- US adults BeReal adoption rate 1 bereal
- US adults Facebook adoption rate 1 facebook
- US adults Instagram adoption rate 1 instagram
Frequently asked questions
What is the latest social network participation rate (ages 16–74)?
Denmark had the highest social network participation rate (ages 16–74) in 2025, at 89.7%, ahead of Norway (88.9%) and Cyprus (86.5%). In Denmark that is −0.4 pp on 2024.
Which country has the highest social network participation rate (ages 16–74)?
Denmark, at 89.7% in 2025. 36 countries published figures for that period.
Where does this data come from?
From 1 document published by Eurostat. Every figure on this page links to its record, which quotes the sentence or table row the number was read from.
How often is it updated?
Annual. The newest published period is 2025; the next release should cover 2026. A new figure appears here once the publisher releases it and it passes verification.
Can I use this data?
Yes. StatOrigin publishes it under CC BY 4.0: you may copy, chart and republish it, including commercially, with attribution to StatOrigin and to the original publisher.
Cite this page
Cite the page as a data set, or open any record to cite one figure: each record carries APA, MLA, Chicago and BibTeX forms that credit the original publisher.
StatOrigin. (2026). Social network participation rate (ages 16–74) [Data set]. Retrieved October 5, 2026, from https://statorigin.org/indicators/social-network-participation-rate
"Social network participation rate (ages 16–74)." StatOrigin, 2026, https://statorigin.org/indicators/social-network-participation-rate. Accessed 5 Oct. 2026.
StatOrigin. "Social network participation rate (ages 16–74)." Data set, 2026. Accessed October 5, 2026. https://statorigin.org/indicators/social-network-participation-rate.
@misc{statorigin_social_network_participation_rate_2026, title = {Social network participation rate (ages 16–74)}, author = {{StatOrigin}}, year = {2026}, url = {https://statorigin.org/indicators/social-network-participation-rate}, note = {Data set. Accessed 2026-10-05} }