Platform evidence

Snapchat statistics

Daily active users, with global and regional observations kept separate.

Company-reported figures

Published by the company, including filings, releases and company-authored studies. Verified against the source, not independently audited.

Adoption and share 1

Snapchat daily active users (DAU) Global · Q2 2026 493 million +2.1% since Q1 2026 Snap 64 records

1 measure. Each name opens the full series; each value opens the record with its source evidence.

All 64 observations and original sources
Snapchat: Company-reported figures
MeasurePlace and periodValueOriginal source
Snapchat daily active users (DAU) Rest of WorldQ2 2026 303 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Second Quarter 2026Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) North AmericaQ2 2026 92 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Second Quarter 2026Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) GlobalQ2 2026 493 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Second Quarter 2026Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) EuropeQ2 2026 98 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Second Quarter 2026Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) EuropeQ1 2026 97 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Second Quarter 2026Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) Rest of WorldQ1 2026 294 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Second Quarter 2026Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) GlobalQ1 2026 483 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Second Quarter 2026Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) North AmericaQ1 2026 92 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Second Quarter 2026Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) GlobalQ4 2025 474 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Second Quarter 2026Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) Rest of WorldQ4 2025 282 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Second Quarter 2026Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) North AmericaQ4 2025 94 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Second Quarter 2026Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) EuropeQ4 2025 98 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Second Quarter 2026Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) North AmericaQ3 2025 98 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Second Quarter 2026Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) GlobalQ3 2025 477 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Second Quarter 2026Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) EuropeQ3 2025 100 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Second Quarter 2026Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) Rest of WorldQ3 2025 280 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Second Quarter 2026Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) Rest of WorldQ2 2025 271 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Second Quarter 2026Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) GlobalQ2 2025 469 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Second Quarter 2026Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) North AmericaQ2 2025 98 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Second Quarter 2026Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) EuropeQ2 2025 100 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Second Quarter 2026Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) Rest of WorldQ1 2025 262 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Second Quarter 2026Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) EuropeQ1 2025 99 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Second Quarter 2026Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) North AmericaQ1 2025 99 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Second Quarter 2026Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) GlobalQ1 2025 460 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Second Quarter 2026Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) GlobalQ4 2024 453 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2024Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) EuropeQ4 2024 99 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2024Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) Rest of WorldQ4 2024 254 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2024Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) North AmericaQ4 2024 100 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2024Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) North AmericaQ3 2024 100 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2024Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) GlobalQ3 2024 443 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2024Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) EuropeQ3 2024 99 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2024Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) Rest of WorldQ3 2024 244 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2024Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) EuropeQ2 2024 97 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2024Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) North AmericaQ2 2024 100 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2024Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) Rest of WorldQ2 2024 235 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2024Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) GlobalQ2 2024 432 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2024Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) Rest of WorldQ1 2024 226 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2024Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) GlobalQ1 2024 422 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2024Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) EuropeQ1 2024 96 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2024Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) North AmericaQ1 2024 100 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2024Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) EuropeQ4 2023 96 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2023Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) GlobalQ4 2023 414 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2023Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) Rest of WorldQ4 2023 218 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2023Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) North AmericaQ4 2023 100 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2023Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) Rest of WorldQ3 2023 211 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2023Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) EuropeQ3 2023 95 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2023Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) GlobalQ3 2023 406 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2023Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) North AmericaQ3 2023 101 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2023Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) Rest of WorldQ2 2023 202 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2023Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) EuropeQ2 2023 94 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2023Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) GlobalQ2 2023 397 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2023Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) North AmericaQ2 2023 101 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2023Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) Rest of WorldQ1 2023 190 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2023Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) North AmericaQ1 2023 100 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2023Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) GlobalQ1 2023 383 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2023Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) EuropeQ1 2023 93 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2023Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) EuropeQ4 2022 92 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2023Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) GlobalQ4 2022 375 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2023Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) Rest of WorldQ4 2022 183 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2023Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) North AmericaQ4 2022 100 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2023Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) Rest of WorldQ3 2022 175 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2023Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) EuropeQ3 2022 88 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2023Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) GlobalQ3 2022 363 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2023Supplemental Financial Information: DAU by region tableEvidence and citation
Snapchat daily active users (DAU) North AmericaQ3 2022 100 million Snap ↗Snap Inc. Form 8-K: Earnings Press Release for Fourth Quarter 2023Supplemental Financial Information: DAU by region tableEvidence and citation

Third-party surveys and measurements

Published by other organisations. Survey populations, measured reach and active-user counts are kept as separate indicators.

No third-party measurements have been published for this subject in StatOrigin. The available records are listed in the other section; their source type stays explicit.

What can you compare?

Compare observations within the same indicator, region, period type and unit. A survey percentage measures its stated population; advertising reach and active users measure something else. Regional counts are not added to a global figure.

Definitions and publisher methods can differ. Open the indicator for its definition and the linked record for the source passage, locator and citation.

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