Individuals who purchased online in the last 12 months (% of population) vs Individuals who purchased online in the last 3 months (% of population) in Austria

In 2025, individuals who purchased online in the last 12 months (% of population) in Austria stood at 72.7%, against 65.8% for individuals who purchased online in the last 3 months (% of population).

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Austria, spaced by time. Both series are in %, so they share one axis; the legend names each line.

Individuals who purchased online in the last 12 months (% of population) and Individuals who purchased online in the last 3 months (% of population)

Unit: % · 36 observations

2 series · one axis
Individuals who purchased online in the last 12 months (% of population) and Individuals who purchased online in the last 3 months (% of population): AustriaIndividuals who purchased online in the last 12 months (% of population) and Individuals who purchased online in the last 3 months (% of population). 2 indicators on one axis: Individuals who purchased online in the last 12 months (% of population), Individuals who purchased online in the last 3 months (% of population). 36 observations from 2008 to 2025, ranging from 27.7% to 72.7%. Latest values: Individuals who purchased online in the last 12 months (% of population) 72.7% (2025); Individuals who purchased online in the last 3 months (% of population) 65.8% (2025). % 0 20 40 60 80 2008 2011 2014 2017 2020 2023 73% 66% Individuals who purchased online in the last 12 months (% of population) Individuals who purchased online in the last 3 months (% of population)
Individuals who purchased online in the last 12 months (% of population) and Individuals who purchased online in the last 3 months (% of population): AustriaIndividuals who purchased online in the last 12 months (% of population) and Individuals who purchased online in the last 3 months (% of population). 2 indicators on one axis: Individuals who purchased online in the last 12 months (% of population), Individuals who purchased online in the last 3 months (% of population). 36 observations from 2008 to 2025, ranging from 27.7% to 72.7%. Latest values: Individuals who purchased online in the last 12 months (% of population) 72.7% (2025); Individuals who purchased online in the last 3 months (% of population) 65.8% (2025). % 0 20 40 60 80 2008 2011 2014 2017 2020 2023 73% 66% Individuals who purchased online in the last 12 months (% of population) Individuals who purchased online in the last 3 months (% of population)
Individuals who purchased online in the last 12 months (% of population) and Individuals who purchased online in the last 3 months (% of population): AustriaIndividuals who purchased online in the last 12 months (% of population) and Individuals who purchased online in the last 3 months (% of population). 2 indicators on one axis: Individuals who purchased online in the last 12 months (% of population), Individuals who purchased online in the last 3 months (% of population). 36 observations from 2008 to 2025, ranging from 27.7% to 72.7%. Latest values: Individuals who purchased online in the last 12 months (% of population) 72.7% (2025); Individuals who purchased online in the last 3 months (% of population) 65.8% (2025). % 0 20 40 60 80 2008 2011 2014 2017 2020 2023 73% 66% Individuals who purchased online in the last 12 months (% of population) Individuals who purchased online in the last 3 months (% of population)
View the underlying data
Individuals who purchased online in the last 12 months (% of population) and Individuals who purchased online in the last 3 months (% of population): Austria
Indicator Period Type Value
Individuals who purchased online in the last 12 months (% of population) 2025 Actual 72.7%
Individuals who purchased online in the last 12 months (% of population) 2024 Actual 70.7%
Individuals who purchased online in the last 12 months (% of population) 2023 Actual 72.2%
Individuals who purchased online in the last 12 months (% of population) 2022 Actual 65.7%
Individuals who purchased online in the last 12 months (% of population) 2021 Actual 63.2%
Individuals who purchased online in the last 12 months (% of population) 2020 Actual 66.3%
Individuals who purchased online in the last 12 months (% of population) 2019 Actual 62.4%
Individuals who purchased online in the last 12 months (% of population) 2018 Actual 60.3%
Individuals who purchased online in the last 12 months (% of population) 2017 Actual 61.6%
Individuals who purchased online in the last 12 months (% of population) 2016 Actual 57.6%
Individuals who purchased online in the last 12 months (% of population) 2015 Actual 57.7%
Individuals who purchased online in the last 12 months (% of population) 2014 Actual 53.3%
Individuals who purchased online in the last 12 months (% of population) 2013 Actual 54%
Individuals who purchased online in the last 12 months (% of population) 2012 Actual 48.5%
Individuals who purchased online in the last 12 months (% of population) 2011 Actual 44.5%
Individuals who purchased online in the last 12 months (% of population) 2010 Actual 42.5%
Individuals who purchased online in the last 12 months (% of population) 2009 Actual 41.1%
Individuals who purchased online in the last 12 months (% of population) 2008 Actual 37%
Individuals who purchased online in the last 3 months (% of population) 2025 Actual 65.8%
Individuals who purchased online in the last 3 months (% of population) 2024 Actual 64.1%
Individuals who purchased online in the last 3 months (% of population) 2023 Actual 62.4%
Individuals who purchased online in the last 3 months (% of population) 2022 Actual 56.8%
Individuals who purchased online in the last 3 months (% of population) 2021 Actual 54.2%
Individuals who purchased online in the last 3 months (% of population) 2020 Actual 55.6%
Individuals who purchased online in the last 3 months (% of population) 2019 Actual 54.4%
Individuals who purchased online in the last 3 months (% of population) 2018 Actual 52.7%
Individuals who purchased online in the last 3 months (% of population) 2017 Actual 53.2%
Individuals who purchased online in the last 3 months (% of population) 2016 Actual 47.7%
Individuals who purchased online in the last 3 months (% of population) 2015 Actual 46.4%
Individuals who purchased online in the last 3 months (% of population) 2014 Actual 43.4%
Individuals who purchased online in the last 3 months (% of population) 2013 Actual 45.8%
Individuals who purchased online in the last 3 months (% of population) 2012 Actual 38.8%
Individuals who purchased online in the last 3 months (% of population) 2011 Actual 35.2%
Individuals who purchased online in the last 3 months (% of population) 2010 Actual 31.7%
Individuals who purchased online in the last 3 months (% of population) 2009 Actual 31.6%
Individuals who purchased online in the last 3 months (% of population) 2008 Actual 27.7%

Shared periods

Side by side

18 periods are published for both series in Austria as annual figures on the same basis. Comparing anything else would mean comparing different periods.

Period Individuals who purchased online in the last 12 months (% of population) Individuals who purchased online in the last 3 months (% of population)
2008 37% Eurostat 27.7% Eurostat
2009 41.1% Eurostat 31.6% Eurostat
2010 42.5% Eurostat 31.7% Eurostat
2011 44.5% Eurostat 35.2% Eurostat
2012 48.5% Eurostat 38.8% Eurostat
2013 54% Eurostat 45.8% Eurostat
2014 53.3% Eurostat 43.4% Eurostat
2015 57.7% Eurostat 46.4% Eurostat
2016 57.6% Eurostat 47.7% Eurostat
2017 61.6% Eurostat 53.2% Eurostat
2018 60.3% Eurostat 52.7% Eurostat
2019 62.4% Eurostat 54.4% Eurostat
2020 66.3% Eurostat 55.6% Eurostat
2021 63.2% Eurostat 54.2% Eurostat
2022 65.7% Eurostat 56.8% Eurostat
2023 72.2% Eurostat 62.4% Eurostat
2024 70.7% Eurostat 64.1% Eurostat
2025 72.7% Eurostat 65.8% Eurostat

Provenance

Where these numbers come from

Individuals who purchased online in the last 12 months (% of population)

Percentage of individuals aged 16 to 74 who bought or ordered goods or services over the internet for private use in the last 12 months.

18 observations charted in Austria · source organisations: Eurostat

Individuals who purchased online in the last 3 months (% of population)

Percentage of individuals aged 16 to 74 who bought or ordered goods or services over the internet for private use in the last 3 months.

18 observations charted in Austria · source organisations: Eurostat

Data published under CC BY 4.0. Series A as JSON · Series B as JSON

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