Internet advertising revenue (annual) vs Internet advertising revenue growth (annual) in United States
In 2025, internet advertising revenue (annual) in United States was 294.6 billion USD; internet advertising revenue growth (annual) was 13.9%.
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The series
Over time
United States, annual figures, spaced by time from 2024 to 2025 . Different units, drawn on separate scales and clipped to the years both series publish; earlier history stays on each indicator’s own page. Read the values, not the heights.
Internet advertising revenue (annual)
Unit: billion USD · 2 observations
Internet advertising revenue growth (annual)
Unit: % · 2 observations
Shared periods
Side by side
2 periods are published for both series in United States as annual figures on the same basis. Comparing anything else would mean comparing different periods.
| Period | Internet advertising revenue (annual) | Internet advertising revenue growth (annual) |
|---|---|---|
| 2024 | 259 billion USD IAB | 15% IAB |
| 2025 | 294.6 billion USD IAB | 13.9% IAB |
Provenance
Where these numbers come from
Internet advertising revenue (annual)
Total revenue generated from online and digital advertising across all platforms and formats in the United States, compiled by PwC for the Interactive Advertising Bureau (IAB).
2 observations charted in United States · source organisations: IAB
Internet advertising revenue growth (annual)
Year-over-year percentage change in total internet advertising revenue in the United States, reported by the IAB / PwC.
2 observations charted in United States · source organisations: IAB
Data published under CC BY 4.0. Series A as JSON · Series B as JSON
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