G47 · Retail · United States
E-commerce share of total retail sales (not seasonally adjusted)
United States: 16.4% in Q2 2026, +0.9 pp on Q2 2025.
- 16.4% Latest · United States · Q2 2026
- +0.9 pp vs Q2 2025
- Quarterly Release cadence
- 107 Records · 1 region · 1999–2026
Verified 30 Sep 2026 · 1 publisher · Next period Q3 2026
Over time
United States over time. Forecasts are dashed with hollow markers; the underlying values are one click away under the chart.
Record preview
107 records · 1 region · 1999–2026. Each period links to its record: the value, its source evidence and original document.
Showing 1 recent records from the first 1 regions in the overview. Download all 107 records (CSV) or read a regional JSON series.
| Period | Value | Source | Type |
|---|---|---|---|
| United States 1 record | |||
| Q2 2026 | 16.4% | Census Bureau · 30 Jun 2026 | estimate |
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Quote any number, cite this page or a single record, and link to it anywhere.
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How this measure is built
- Definition
- Proportion of total unadjusted retail sales accounted for by e-commerce transactions.
- Measure
- One slice of E-commerce sales ( basis: not seasonally adjusted, form: share ) . Total monetary value of sales transactions conducted electronically. Region and period are columns on every record, not slices.
- Limitations
- Values are shown as published; StatOrigin does not revise, fill gaps or convert currencies.
- Verification
- Each value, unit, period and place was checked against its source evidence before publication. See the methodology and the corrections process.
Sources · 2 documents
| Document | Publisher | Published | Data points |
|---|---|---|---|
| Quarterly Retail E-Commerce Sales: Not Adjusted Sales Time Series (Table 3) | Census Bureau | 18 Aug 2026 | 106 |
| Monthly Retail Trade - Quarterly Retail E-Commerce Sales Report | Census Bureau | — | 1 |
Other slices of e-commerce sales
- E-commerce share of total retail sales (seasonally adjusted) 107 seasonally adjusted
- Retail e-commerce sales (quarterly, not seasonally adjusted) 107 retail
- Retail e-commerce sales (quarterly, seasonally adjusted) 107 seasonally adjusted · retail
- E-commerce share of total retail sales 2
- Food and personal care online turnover growth rate 2 food and personal care
- Retail e-commerce sales growth quarter-over-quarter (not seasonally adjusted) 1 retail
- Retail e-commerce sales growth quarter-over-quarter (seasonally adjusted) 1 seasonally adjusted · retail
- Retail e-commerce sales growth year-over-year (not seasonally adjusted) 1 retail
- Retail e-commerce sales growth year-over-year (seasonally adjusted) 1 seasonally adjusted · retail
Frequently asked questions
What is the latest e-commerce share of total retail sales (not seasonally adjusted)?
United States: 16.4% in Q2 2026, +0.9 pp on Q2 2025.
Where does this data come from?
From 2 documents published by Census Bureau. Every figure on this page links to its record, which preserves the original source evidence.
How often is it updated?
Quarterly. The newest published period is Q2 2026; the next release should cover Q3 2026. A new figure appears here once the publisher releases it and it passes verification.
Can I use this data?
Yes. StatOrigin publishes it under CC BY 4.0: you may copy, chart and republish it, including commercially, with attribution to StatOrigin and to the original publisher.
Cite this page
Cite the page as a data set, or open any record to cite one figure: each record carries APA, MLA, Chicago and BibTeX forms that credit the original publisher.
StatOrigin. (2026). E-commerce share of total retail sales (not seasonally adjusted) [Data set]. Retrieved October 28, 2026, from https://statorigin.org/indicators/e-commerce-share-of-total-retail-sales-not-seasonally-adjusted
"E-commerce share of total retail sales (not seasonally adjusted)." StatOrigin, 2026, https://statorigin.org/indicators/e-commerce-share-of-total-retail-sales-not-seasonally-adjusted. Accessed 28 Oct. 2026.
StatOrigin. "E-commerce share of total retail sales (not seasonally adjusted)." Data set, 2026. Accessed October 28, 2026. https://statorigin.org/indicators/e-commerce-share-of-total-retail-sales-not-seasonally-adjusted.
@misc{statorigin_e_commerce_share_of_total_retail_sales_not_seasonally_adjusted_2026, title = {E-commerce share of total retail sales (not seasonally adjusted)}, author = {{StatOrigin}}, year = {2026}, url = {https://statorigin.org/indicators/e-commerce-share-of-total-retail-sales-not-seasonally-adjusted}, note = {Data set. Accessed 2026-10-28} }